Top-Rated SEO & Digital Marketing Agency Since 2010
Akeans offers top-notch digital marketing and search engine optimization solutions to help you rank high on search results, connect with the target audience and earn high ROI. We use proven as well as innovative techniques to keep you ahead of your competitors in generating leads & sales.
Rapidly Adopt New Technology
Rapidly adopting new technology in SEO is important because the search landscape is constantly changing. Keeping up with the latest advancements and updates in search engine algorithms and user behavior can give businesses a competitive advantage and help them stay ahead of the curve.
It’s important to note that adopting new technology for SEO should not be the only strategy, but it’s a good idea to keep an eye on new SEO trends and updates and to test new technologies and tactics that align with your business goals.
Data Driven AI Based SEO
Data-driven AI-based SEO is a method of using artificial intelligence (AI) and machine learning (ML) algorithms to analyze large amounts of data and make decisions about SEO strategy. This approach can help businesses make more informed decisions about their SEO efforts and improve their search engine rankings.
Content optimization: AI and ML algorithms can analyze a website’s content and make recommendations for optimization, such as identifying missing or low-performing keywords, and suggesting changes to meta tags, headings, and other on-page elements.
Improve for Zero Click Search
Zero-click search refers to the situation where a user’s query is answered by the search engine without the need for the user to click on any website. This can happen when the search engine provides an answer or information directly in the search results, such as through a featured snippet, knowledge panel, or local pack.
Enhance User Experience
Enhancing user experience (UX) refers to the process of improving the overall experience of a website or product for its users. This can include elements such as ease of use, navigation, design, and overall functionality. The goal of enhancing user experience is to create a positive and satisfying experience for users, which can lead to increased engagement, reduced bounce rates, and ultimately, better business outcomes.
Increase Website Speed
Increasing website speed refers to the process of optimizing a website so that it loads faster for users. This can be done by implementing various techniques such as compressing images, minifying code, using a Content Delivery Network (CDN), and reducing the number of HTTP requests. A faster loading website can improve user experience, reduce bounce rates, and ultimately lead to better search engine rankings. Additionally, Google has announced that it uses page loading speed as a ranking factor for mobile search results.
Voice Search Optimization
Voice search optimization is the process of optimizing a website for voice search queries. This can include creating content that is in natural language and answering frequently asked questions, as well as optimizing meta tags and headings. Voice search optimization is important because the use of voice assistants like Siri and Alexa is increasing and more and more users are searching the internet using voice commands. By optimizing for voice search, businesses can improve their visibility and reach their target audience more effectively.
Frequently Asked Questions
Search Engine Optimization (SEO) is the process of improving the visibility and ranking of a website on search engines like Google, Bing, and Yahoo. It is a set of techniques that are used to increase the quantity and quality of traffic to a website from search engines.
SEO works by making changes to a website’s content, structure, and code, so that search engines can understand the relevance and authority of the website. This can be done through various strategies such as keyword research, on-page optimization, link building, and analytics.
Search engines use complex algorithms to determine the relevance and authority of a website, by analyzing the website’s content, backlink profile, and other factors. SEO helps to improve a website’s visibility and ranking by making sure that the website is easily understandable and relevant to search engines.
In summary, SEO is a way to improve the visibility of a website on search engines by making changes to its content, structure, and code so that search engines can understand its relevance and authority.
SEO is important because it helps to improve the visibility and ranking of a website on search engines, which can lead to more traffic, better online reputation and brand awareness, and ultimately, more revenue for a business.
Search engines are the primary way that internet users find websites and products. By appearing at the top of search results, a website can get more visibility and attract more visitors. Additionally, appearing at the top of search results gives a website a sense of credibility and authority, which can increase trust in the brand and lead to more conversions.
In addition, SEO helps businesses to reach their target audience more effectively, by optimizing their website for specific keywords and phrases related to their products or services.
Overall, SEO is important because it can help businesses to increase their online visibility, reach their target audience, improve their online reputation and brand awareness, and ultimately increase their revenue.
SEO is low-maintenance – once you achieve organic ranking for your target keywords it’s easy to maintain them and pull in consistent traffic month after month
SEO marketing, if done right, ultimately delivers the highest ROI compared to all other forms of digital marketing
There are several types of SEO services that businesses can use to improve their online visibility and search engine rankings. These include:
On-page SEO: This type of SEO focuses on optimizing the content and structure of a website to make it more easily understood by search engines. This can include things like keyword research, meta tags, headings, and other on-page elements.
Off-page SEO: This type of SEO focuses on building backlinks to a website to improve its authority and search engine rankings. This can include link building, social media marketing, and other tactics to attract links to a website.
Technical SEO: This type of SEO focuses on the underlying code and structure of a website to ensure that it is optimized for search engines. This can include things like site speed, mobile optimization, and structured data.
Local SEO: This type of SEO focuses on optimizing a business’s online presence for local search results. This can include things like claiming a Google My Business listing and getting listed in local directories.
Voice Search Optimization: This type of SEO focuses on optimizing a website for voice search queries by creating content that is in natural language and answering frequently asked questions, as well as optimizing meta tags and headings.
E-commerce SEO: This type of SEO focuses on optimizing online store for search engine visibility by optimizing product pages, categories, and other elements of an e-commerce website.
Video SEO: This type of SEO focuses on optimizing video content for search engine visibility, by creating transcripts, descriptions, and tags, and by embedding the videos on the website.
An SEO agency typically specializes in helping businesses improve their online visibility and search engine rankings through various search engine optimization (SEO) strategies. The specific services provided by an SEO agency may vary, but they generally include a combination of the following:
Keyword research: Identifying the most relevant and high-performing keywords for a business’s industry and target audience.
On-page optimization: Optimizing a website’s content, meta tags, and structure to ensure it is optimized for search engines and those keywords.
Content creation: Developing high-quality, relevant content that is optimized for search engines and provides value to users.
Link building: Acquiring backlinks from other websites to a business’s website to improve its authority and search engine rankings.
Technical SEO: Ensuring the website’s code and structure is optimized for search engines and that the website is mobile-friendly and fast-loading.
Analytics: Using tools like Google Analytics to track website traffic and conversions and make data-driven decisions about SEO strategy.
Reporting: Providing regular reports on website traffic, conversions, and other key metrics to track the progress of the SEO campaign.
Continuous monitoring and optimization: Continuously monitoring the website’s performance and making adjustments to the SEO strategy as needed.
Additionally, many SEO agencies also offer other digital marketing services such as pay-per-click (PPC) advertising, social media marketing, and content marketing to help businesses reach their target audience and achieve their goals.